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Simon Couch 25+ years experience

Founder, Strategy & Growth

I've always believed that great creative thinking and commercial success should go hand in hand. The best ideas come from understanding a business, challenging assumptions and bringing the right people together to make something happen. That's what drives me at C+H, helping ambitious businesses think bigger, to turn great ideas into business results.

Key skills

Commercial Strategy & Growth, Brand & Marketing Strategy, Business Transformation, Technology & AI Adoption, Sponsorship & Partnerships

Simon’s Bio

A commercially minded agency leader with over 20 years' experience building businesses, developing teams and turning ambitious growth strategies into results.

Simon brings extensive experience in senior leadership roles, from Managing Director to Global Vice President of Growth, across international marketing and creative agencies. His expertise spans commercial strategy, business development, brand marketing and operational leadership. Having led multimillion-pound businesses, built high-performing teams and worked closely with global brands, he understands how to connect creative thinking with the commercial realities of running and growing a business.

At C+H, Simon brings that experience to helping ambitious businesses sharpen their positioning, unlock opportunities and achieve sustainable growth. He believes the best results come from combining clear strategy, exceptional creative talent and strong working relationships. With hands-on experience leading operational and technology transformation, he's particularly interested in how emerging technologies and AI can help businesses work smarter, strengthen their marketing and make creativity more effective.

Simon’s Projects

Clavell & Hind: Brand Beginnings

From the first sketches to the finished packaging, we helped establish Clavell & Hind's identity across every physical brand touchpoint.

FMCG

IDF: Building a Stronger Platform

An extraordinary mission deserved a more powerful platform. We rebuilt IDF's brand and digital presence to inspire global action.

Insurance

CloudVu: From Concept to Launch

A powerful product means little without a compelling story. We built CloudVu's brand to make its market debut.

SAAS

HEPI: Giving Influence an Identity

When your thinking shapes an entire sector, your brand should carry the same authority. We helped HEPI find its voice.

Education

Gloucestershire Constabulary: Reframing Stalking Awareness

What if the grand romantic gesture isn't romantic at all? A bold, integrated campaign challenging how we recognise stalking.

Public Sector

ecoform: Shaping a Sustainable Future

A new business with a bold ambition. We built the strategy, brand substance and digital foundations to make sustainable events compelling.

Events

Homeless Oxfordshire: Making Every Voice Count

Making homelessness impossible to ignore through powerful, purposeful creative.

Charity

Gloucestershire Constabulary: Beyond the Uniform

What if the person looking back at you could make a difference? A powerful recruitment campaign revealing Gloucestershire's extraordinary volunteers.

Public Sector

Gloucestershire OPCC: Flare, Making Every Voice Count

When people feel unsafe, speaking up shouldn't be difficult. We helped give Flare the identity and experience to empower reporting.

Public Sector

i&e Professionals: Uniting Brands, Delivering Positive Change

Transforming two established identities into one distinctive healthcare consultancy brand, built on strategic clarity, shared purpose and confident creative execution.

Recruitment

Get to know the Collective

The Collective model

By combining high-level strategic direction with our seasoned specialist partners, we streamline the entire creative process into three distinct phases. From your initial alignment with C+H leadership to seamless execution by a dedicated Partner Pod, this agile approach guarantees elite craftsmanship, complete project clarity, and maximum impact for your budget.

Get in touch

Have a challenge worth solving?

From brand strategy to creative, digital and marketing, we bring the right expertise to help businesses move forward. Tell us what you're looking to achieve.

Christian Holland

Founder, Design & Creative

45-Mins Free Consultation

We're inviting a small number of ambitious businesses to spend an hour with us, taking a fresh look at their brand, marketing and growth ambitions.

Simon Couch

Founder, Strategy & Growth